The most wonderful time of the year is around the corner. So let's never forget to support Black businesses for the beautiful work that they do. Every purchase we make casts a ballot for values and principles held by businesses and those who work for them. Embodied by industry movements like Aurora James’s 15 Percent Pledge and fueled by social media initiatives like the Instagram account Black Owned Everything, consumer spending has begun to reflect a shift from price-driven to ethos-motivated shopping models.
In an effort to preserve the thread of consumer activism as an evolving movement rather than a fad, we have compiled a collection of thoughtfully crafted items helmed by Black creatives to support indefinitely in the years to come. Vote with your dollars, and get some very chic gifts in the process.